"Based on what I've heard from some clients, they believe that General Market efforts will "reach and connect" with English-dominant Hispanics automatically simply because of the language. For some product categories, I can see this…"
"Non-Hispanic shops at the top? Seems to me that talent recruited from outside the U.S. will have to "Americanize" their creative angles sooner than expected to effectively reach English-dominant Hispanics. I'm just sayin'"
"It's an absurd accusation from the Republican party that President Obama picks the Honorable Sonia Sotomayor simply because she is a woman of color. This is yet another reason why the GOP is "fuera de moda" in today's political,…"
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